Enhance Your Mailers with Custom Inserts

In today's digital age, direct mail marketing has found its place as a powerful tool for reaching customers in a tangible and personalized way. To make your mailers even more impactful, many businesses are turning to the addition of custom inserts like business cards, stickers, magnets, and more. Let's explore how you can take advantage of this opportunity and maximize the effectiveness of your direct mail campaigns:

Introducing Custom Inserts

If you're looking to include items such as business cards, stickers, magnets, or other small, flat pieces in your mailers, you're in luck, we offer a service where you can ship them to us for an additional fee.

Here is a overview of the Custom Insert Policy and Process:

1. Minimum Insert Quantity: To get started, you'll need a minimum of 200 inserts to be sent. These inserts are priced at $0.50 each.
2. Insert Submission: Once you've collected your inserts, simply ship them to us, we will receive your inserts and add them to your account as custom inserts.
3. Low Stock Threshold: To ensure you're aware when your insert quantity is running low, we will set a low stock threshold, allowing you to replenish your supply in a timely manner.
4. Size and Restrictions: It's important to note that the inserts must be flat and fit inside a 5x7 or A2 envelope. Bulky or sharp items like pins or poker chips are not allowed for safety and mailing purposes.
5. Additional Items: Besides business cards, we also accept items such as gift cards , lotto tickets, scratcher lotto tickets, coupons, and other small, flat pieces (we accept both domestic and international items). However, be aware that these items have an additional fee to cover extra security procedures. The cost for secured inserts is $3.00.  For detailed information, it's best to contact a member of the our team.

Getting Started

To kickstart the process of including custom inserts in your direct mail campaigns, here's what you need to do:

1. Contact Handwrytten: Reach out to Handwrytten and provide us with a billing address, along with the number of inserts you plan to send. We will use this information to generate an online invoice for you to pay before sending your inserts to our facility.
2. Submitting Inserts: Once you've settled the invoice, go ahead and ship your inserts to the designated address we provide.
3. Activation: After receiving your inserts and set up and storage payment, we will activate a "Custom Insert" option in your account. You can now use this option to include your custom inserts with your future mailers.

The Impact of Custom Inserts

Custom inserts can significantly enhance the effectiveness of your direct mail campaigns. Here's why they matter:

1. Personalization: Including business cards, promotional materials, or even a personalized note adds a human touch to your mailers, making recipients feel more valued and appreciated.
2. Brand Visibility: Custom inserts help reinforce your brand and make it more memorable to recipients. They serve as physical reminders of your business.
3. Call to Action: By adding items like coupons or promotional materials, you can encourage recipients to take action, whether it's making a purchase, visiting your website, or contacting your business.
4. Versatility: You can adapt custom inserts to various marketing strategies, from special offers to product launches or event invitations.

Custom inserts are a valuable addition to your direct mail marketing strategy, allowing you to stand out in the mailbox, engage with your audience, and drive results. By following the simple steps outlined, you can take full advantage of this service and make your direct mail campaigns more effective than ever before. So, start enhancing your mailers with custom inserts and watch your marketing efforts soar to new heights.